Transform Technology Visions into Modern Commerce Experiences

You see the potential in enterprise technology to transform your business. Bold ideas need a partner who innovates at the highest level—designing, building, and operating modern commerce solutions. At Zaelab, we think like you do. Let’s align teams, execute your vision, and make technology the driving force for growth you know it can be.
Trusted by
Leading Brands
Modern B2B Commerce Solutions for Enterprise Growth

Zaelab partners with enterprise B2B companies facing complex challenges—think extensive product catalogs, intricate operations, and optimizing existing online revenue streams.

Solutions for Manufacturing
Solutions for Distribution
All Industry-Specific Solutions

Your Roadmap, Our Expertise: Delivering B2B Commerce Wins Together

Zaelab is the digital partner B2B technology leaders trust to bring their roadmaps to life. We solve complex business challenges, turn vision into results, and put technology leaders at the center of business growth.

Simplify Complexities

Break Endless Customization Cycles

Endless customizations and complex integrations can stall progress and drain resources. As an extension of our team, Zaelab streamlines workflows, freeing up your teams to focus on innovation and smarter, faster, and more purposeful operations.

Accelerate Innovation

Think Bold, Deliver Fast

Bold ideas often get stuck somewhere between vision and execution. Zaelab bridges that gap by aligning with your roadmap and providing the expertise to deliver results—fast. When you’re ready to act decisively, we’re the partner that gets it done.

Enterprise-Wide Growth

Power Strategy With Technology

Aligning technology with business outcomes requires more than tools. From day one, the Zaelab team immerses ourselves in your business—asking the right questions, understanding your unique challenges, and delivering sharp, strategic solutions.

Speak with an Expert

B2B buyers don’t want a B2C experience—they need a better one

B2B buyers are navigating complex ecosystems, managing long sales cycles, and making decisions as part of a team. They’re not shopping impulsively; they’re solving problems, evaluating specs, and securing fitment and availability.

At Zaelab, we create purpose-built solutions for manufacturers and distributors—like guided selling tools, immersive product visualization, and integration-led growth strategies. Innovation in B2B isn’t optional, and success lies in delivering what your buyers truly need.

It’s time to ask the real question: What do your customers actually expect from you?

See What B2B Buyers Need

Award-Winning Innovation: Simpson Strong-Tie’s B2B eCommerce Transformation

Global manufacturing leader Simpson Strong-Tie partnered with Zaelab to bring their technology vision to life. Together, we built the award-winning B2B eCommerce experience that earned Simpson the prestigious title of Enterprise B2B eCommerce Manufacturer of the Year.

With an understanding of Simpson Strong-Tie’s technology roadmap, Zaelab implemented and integrated best-in-class B2B platforms like Logik.io to fast-track their goals. The result? Streamlined processes and self-service experiences, and over 60% of sales now flow through digital channels.

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Technology Partners Behind B2B Wins

Zaelab partners with industry-leading digital platforms to create transformative solutions for enterprise B2B commerce. With Logik.io and Shopify, we’ve delivered award-winning digital experiences for manufacturers and distributors.
CPQ for Manufacturing

Logik.io: First-Ever Orbit Partner

As an Orbit Partner in the Logik.io Ecosystem, Zaelab is recognized for its expertise in implementing Logik.io’s advanced configuration tools. Together, we’ve built award-winning B2B eCommerce experiences for enterprise manufacturers to simplify complexities, enhance quoting processes, and deliver customized solutions at scale. Learn more
Shopify B2B

Shopify: Powering Enterprise-Grade B2B Solutions

Zaelab’s Shopify app, Portul, is designed to address the unique challenges in enterprise B2B commerce. Recognized by Shopify as part of its Partner Solutions Center, Portul simplifies self-service for B2B, providing the tools needed to scale and meet the expectations of modern B2B buyers. Learn more

Technology is more than a tool—it’s the engine driving your business.

Are you leading the way or falling behind? Learn where your B2B business stands compared to industry competitors. Zaelab offers a complimentary benchmark service, providing actionable insights into your performance. Turn technology into a competitive advantage.

Meet the Minds Driving B2B Innovation

Enterprise B2B isn’t for everyone—but Zaelab’s thought leaders have spent years mastering its complexities. Zaelab experts think differently because they’ve lived it. From solving complex CPQ challenges to modernizing eCommerce platforms, their innovative approaches are backed by years of hands-on experience.

Top B2B Tech Challenges in 2024 and Solutions for a Stronger 2025

Discover key challenges technology leaders faced in 2024 and Evan’s advice on how to overcome them this year to secure a competitive edge in 2025.

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The Hard Truth About B2B eCommerce Podcast

Dive into the complexities of B2B eCommerce with a podcast that explores integrations, platform adoption, and the challenges facing manufacturers and distributors.

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A Comparison for Optimizing CPQ Processes

Uncover the differences between Epicor KBMax and Logik.io, and learn how to choose the right solution to optimize your CPQ workflows.

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