The company’s rapid rise in global prominence brought both opportunities and challenges. As demand for its COVID-19 vaccine surged, so did the need for a robust commercial infrastructure to manage sales, streamline order processing, and prepare for future product launches.
To scale, the manufacturer needed a flexible, digital-first sales platform that would enable direct purchasing, support account onboarding, and set the foundation for future commercial expansion. The solution had to provide a seamless experience for both internal teams and external customers while ensuring long-term scalability across multiple regions and business models.